Healthcare Trends

Reactivating Patients: A Comprehensive Guide to Patient Engagement Strategies

Patient reactivation is not just about bringing back old patients — it's about reestablishing trust and rekindling relationships. It's also…

10 months ago

Navigating the Challenges of Healthcare Marketing in a Highly Regulated Industry

With strict regulations and a rapidly evolving landscape, healthcare marketing requires a diverse and skilled team. However, with the right…

12 months ago

How to Leverage Patient Voices within Digital Marketing Campaigns

We live in the era of influencers. From beauty products to fashion trends, influencers have become the driving force behind…

1 year ago

Driving Success with Patient Engagement, Acquisition and Retention

If your healthcare organization struggles to acquire new patients, it could be a sign that your practice isn't connecting with…

1 year ago

The Future of Personalized Marketing in the Healthcare Industry

Account-based marketing (ABM) has been a buzzword in the healthcare marketing industry for years. The idea is to tailor marketing…

1 year ago

What Role Does Healthcare SEO Play in a 2023 Marketing Strategy?

As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial…

1 year ago

Healthcare Marketing Strategies to Adopt During a Recession

If you work in the healthcare industry, it's essential to remain prepared for potential challenges that may arise, including economic…

1 year ago