No one has to be a Spielberg when it comes to shooting high-quality videos these days. Creating a video or going live on social media with a smartphone or tablet can look just as good as a professional recording. Here are some key tips to keep in mind. Horizontal Works...
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How to Leverage Patient Voices within Digital Marketing Campaigns
We live in the era of influencers. From beauty products to fashion trends, influencers have become the driving force behind many of our purchasing decisions. …Continue Reading »
Driving Success with Patient Engagement, Acquisition and Retention
If your healthcare organization struggles to acquire new patients, it could be a sign that your practice isn’t connecting with potential patients effectively. You may …Continue Reading »
The Future of Personalized Marketing in the Healthcare Industry
Account-based marketing (ABM) has been a buzzword in the healthcare marketing industry for years. The idea is to tailor marketing messages to the individual based …Continue Reading »
What Role Does Healthcare SEO Play in a 2023 Marketing Strategy?
As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine …Continue Reading »
The Role of Patient Experience in Healthcare Loyalty
