Levo Health Insights

Levo Health explores the latest business trends through the lens of patients, practice managers, physicians, and sales and marketing professionals.

Tag: HCP

The Future of Personalized Marketing in the Healthcare Industry

Account-based marketing (ABM) has been a buzzword in the healthcare marketing industry for years. The idea is to tailor marketing messages to the individual based on their specific needs, behaviors, and preferences. With the increasing demand for personalized marketing experiences in all aspects of consumerism, healthcare marketing is no exception....

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Medical Device Marketing: Targeting the Right Patients at the Right Time

The medical device market is more saturated than you might think. With seemingly countless treatment options on the table, how can your device cut through the clutter and get in front of the right patients at just the right time? You need a marketing strategy that sets your medical device...

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