Account-based marketing (ABM) has been a buzzword in the healthcare marketing industry for years. The idea is to tailor marketing messages to the individual based on their specific needs, behaviors, and preferences. With the increasing demand for personalized marketing experiences in all aspects of consumerism, healthcare marketing is no exception....
Tag: HCP
Medical Device Marketing: Targeting the Right Patients at the Right Time
The medical device market is more saturated than you might think. With seemingly countless treatment options on the table, how can your device cut through the clutter and get in front of the right patients at just the right time? You need a marketing strategy that sets your medical device...
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Remote Patient Monitoring: Marketing the Future of Healthcare
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Enhancing Patient Engagement Through Gamification in Healthcare
In an increasingly digital healthcare landscape, keeping patients engaged has become a top priority for providers. One emerging strategy that’s proving effective is gamification in …Continue Reading »
Maximizing Patient Engagement With Interactive Health Technologies
Meet the 15 Innovative Startups in the HealthTech|X Accelerator, Sponsored by Levo Health
