The internet has revolutionized the way patients find a new healthcare provider, and the top way is through online patient reviews. Online reviews are among the first things prospective patients will see when searching the web for information on or about a healthcare provider. But are reviews that important? Let’s...
Author Archives: David M. Williams

About David M. Williams
David M. Williams, Chief Operating Officer & Managing Partner of LEVO Health is responsible for leading the creation and execution of all internal and external partnerships, initiatives, corporate development, growth and acquisition efforts. David represents a wealth of expertise in healthcare mergers & acquisitions, business development, commercial real estate development, medical practice management, physician based sales, and is a contributor in multiple industry publications and regularly speaks at industry conferences.
Why We Need To Evaluate The Patient Experience
Healthcare systems are growing at a rapid rate, changing the playing field of healthcare services. The patient-centered care movement places increasing importance on patient engagement in clinical decision-making (HealthLeaders). The key is knowing when to engage them. What Is a Patient Journey & Why Is It So Important? You may...
Why is Healthcare Marketing Important?
How to Use Patient Personas to Find More of Your Ideal Patients
Written By David M. Williams | Chief Strategy Officer | LEVO Health One of the most challenging aspects of direct to patient marketing is making sure your advertising dollars and messaging are reaching the right types of patients at the right time. If only there was a way to ensure...
Physicians, Take Back Control of Your Online Reputation
Written By David M. Williams | Chief Strategy Officer | LEVO Health There are many reasons why it is more difficult being a physician today, than it was 10 years ago, one of them is managing their online physician reputation. People now view and research physicians and other healthcare providers...
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How to Leverage Patient Voices within Digital Marketing Campaigns
We live in the era of influencers. From beauty products to fashion trends, influencers have become the driving force behind many of our purchasing decisions. …Continue Reading »Driving Success with Patient Engagement, Acquisition and Retention
If your healthcare organization struggles to acquire new patients, it could be a sign that your practice isn’t connecting with potential patients effectively. You may …Continue Reading »The Future of Personalized Marketing in the Healthcare Industry
Account-based marketing (ABM) has been a buzzword in the healthcare marketing industry for years. The idea is to tailor marketing messages to the individual based …Continue Reading »What Role Does Healthcare SEO Play in a 2023 Marketing Strategy?
As the healthcare industry continues to evolve, digital marketing strategies, such as search engine optimization (SEO), have become increasingly crucial for healthcare organizations. Search engine …Continue Reading »The Role of Patient Experience in Healthcare Loyalty